Many see Sea-Doo as a ‘fun on the water’ machine, good for a few donuts, and that’s about it. In fact, Sea-Doo vessels unlock the water and get riders closer to extraordinary experiences, unlike any other boat. 

To bring that feeling to life, we used real stories from our ambassadors, and tapped into animation to bring their spoken extraordinary stories back to life. We also collaborated with coastal artists who interpreted the extraordinary nature of their own waters, transforming their artwork into large-scale murals placed directly in those locations.